{"id":1782,"date":"2021-02-02T12:12:31","date_gmt":"2021-02-02T11:12:31","guid":{"rendered":"http:\/\/newton-vaureal.com\/?page_id=1782"},"modified":"2025-09-18T12:10:14","modified_gmt":"2025-09-18T10:10:14","slug":"retail","status":"publish","type":"page","link":"https:\/\/www.newtonvaureal.com\/fr\/secteurs\/distribution\/retail\/","title":{"rendered":"Les nouveaux enjeux du retail"},"content":{"rendered":"\t\t
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La distribution est confront\u00e9e \u00e0 des changements d\u2019environnement qui remettent en cause les mod\u00e8le \u00e9tablis\u00a0: rapidit\u00e9 d\u2019ex\u00e9cution, adaptabilit\u00e9 permanente aux march\u00e9s, information en quasi-temps r\u00e9el, restriction d\u2019acc\u00e8s aux centres urbains, ruptures d\u2019approvisionnements, omnicanal, RSE\u2026).<\/p>

Pour y r\u00e9pondre, les supply chains proc\u00e8dent \u00e0 des adaptations de mod\u00e8les. C\u2019est ainsi que les entrep\u00f4ts se transforment : formats multiples, automatisation , robotisation, juxtaposition de process, adaptations permanentes, migration des WMS<\/a>,… <\/span>Et que par ailleurs, le r\u00f4le des points de vente \u00e9volue vers deux mod\u00e8les oppos\u00e9s selon les environnements : un mod\u00e8le \u00ab d\u00e9pollu\u00e9 \u00bb des activit\u00e9s logistiques ou au contraire un mod\u00e8le int\u00e9grant une activit\u00e9 logistique mais \u00ab industrialis\u00e9e \u00bb.\u00a0\u00a0<\/span><\/p>

Les sch\u00e9mas directeurs logistiques sont remis \u00e0 plat tant par la r\u00e9vision du r\u00f4le des entrep\u00f4ts et des points de vente que part l\u2019int\u00e9gration de nouveaux flux suscit\u00e9s par les d\u00e9marches environnementales notamment dans la\u00a0mont\u00e9e en puissance de la \u00ab\u00a0reverse\u00a0\u00bb logistique ou des circuits courts.<\/p>

Les organisations supply chains \u00e9voluent tant pour r\u00e9pondre \u00e0 la n\u00e9cessit\u00e9 de s\u2019int\u00e9grer d\u2019avantage aux march\u00e9s que pour g\u00e9rer les nouveaux flux (omnicanal, r\u00e9cup\u00e9ration, recyclage).<\/p>

Les pratiques op\u00e9rationnelles font l\u2019objet d\u2019une d\u00e9marche permanente d\u2019am\u00e9lioration suivant l\u2019exemple du \u00ab\u00a0progr\u00e8s continu\u00a0\u00bb bien connues en industrie qui visent, ici, \u00e0 am\u00e9liorer la performance mais aussi \u00e0 s\u00e9curiser les flux.<\/p>

La transformation du Retail s\u2019appuie dans ce sens sur des outils lui permettant de capitaliser sur une masse de donn\u00e9es cons\u00e9quentes afin de prendre les bonnes d\u00e9cisions et de piloter en quasi-temps r\u00e9el ses flux.\u00a0<\/p>

Autant de sujets qui demandent une connaissance fine des pratiques et des enjeux pour r\u00e9aliser les bons choix de\u00a0transformations.\u00a0<\/p>

D\u00e9couvrez notre analyse d\u00e9taill\u00e9e des 10 enjeux du retail dans cet article<\/a>.<\/span><\/p>

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L'expertise Newton.Vaureal Consulting<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Supply chain<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Performance des op\u00e9rations<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Logistique<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Achats<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Mod\u00e9lisation<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Audit \/ Diagnostic<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

La distribution est confront\u00e9e \u00e0 des changements d\u2019environnement qui remettent en cause les mod\u00e8le \u00e9tablis\u00a0: rapidit\u00e9 d\u2019ex\u00e9cution, adaptabilit\u00e9 permanente aux march\u00e9s, information en quasi-temps r\u00e9el, restriction d\u2019acc\u00e8s aux centres urbains, …<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1786,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-1782","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nRetail supply chain - Newton.Vaureal Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.newtonvaureal.com\/fr\/secteurs\/distribution\/retail\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Retail supply chain - 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